Others are aimed at transforming pictures to look as if they come from another time or place. Some sites, like Photofunia, which is based in Ukraine, merge or mash up images. The Web sites cater to novices, unlike sophisticated software packages like Photoshop, making it possible to create a greeting card, make photo collages, design new images for a Web site and tweak personal photographs without doing much more than clicking a button. It is just one of many Web sites for enhancing photographs that are becoming easier than ever to use. And it gave the couple the idea for their Web site,, which allows users to upload a photograph, select an image from dozens of templates showing a scene, and then merge the two photographs. To create the image, she used a simple photo-editing program. When Alexey Ivanov and his future wife, Marina Kiseleva, were dating, she gave him a memorable gift: a photograph of himself that looked as if it were hanging in the Tate Modern in London.
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